Answer: Surveys show that while Americans do a pretty good job of managing their money, most of us need occasional help. An increasing number of consumers choose a payday loan to cover unexpected expenses or bridge a short-term cash crunch between paydays, without incurring revolving debt. A Cash advance is a short-term financial management tool (unlike a Home Loan or Auto Loan) that can provide a sensible alternative to costly bounced checks, late payment charges and bad credit ratings.
However, you should evaluate the costs and benefits of all alternatives before taking out a Payday advance. Other forms of short-term credit that may be less expensive include a Personal loan from another institution or from family or friends, a credit card cash advance, an account with overdraft protection, or a salary advance.